On first day i thought it was strange i only ate half my lunch and didnt want any sweets which i am a sugar addict! Let me tell you with all honesty this product works for me and i dont know why. I dont care why because i love the taste! It replaced my boring morning coffee at 6am everyday. Its helped me get off SUGAR! It did what no keto pill or rx diet pill could do! THANK YOU SO MUCH!